This program aims to show university students that starting a business is an attractive alternative to traditional employment, where they can develop their creative and innovative potential, while also providing them with the necessary tools to study the viability of a business idea.
Throughout the program, the educational objective is to foster and encourage the spirit of innovation and creativity in students, as sources for identifying business opportunities and solving problems, as well as ensuring that the use of technology is a differentiating factor in their activity.
IN SUMMARY: to raise awareness and encourage the creation of new businesses in the university environment.
Who is it addressed to?
- University students (public and private universities), preferably enrolled at the time of participating in the program, who want to learn about the process of creating companies and get closer to the figure of the entrepreneur.
- Students of Higher Vocational Training, preferably enrolled at the time of participating in the program, who want to learn about the process of creating companies and get closer to the figure of the entrepreneur.
- Members of Professional Associations who want to learn about the process of creating companies and get closer to the figure of the entrepreneur.
They will have great motivation and commitment to the program and the desire to improve their skills and abilities to launch their own business project, sufficient technical preparation to develop the entrepreneurial project and also have the availability and compatibility necessary to follow the training actions (workshops) and mentoring.
Contents:
PHASE I: METHODOLOGICAL WORKSHOPS (20 HOURS)
A step prior to or simultaneous with tutoring.
MODULE 1: Introduction to Entrepreneurship (2 HOURS)
MODULE 2: Lean Startup and Design Thinking (2 HOURS)
MODULE 3: Ideation (2 HOURS)
MODULE 4: Prototyping (2 HOURS)
MODULE 5: Launch Strategies (2 HOURS)
MODULE 6: Pitching (2 HOURS)
MODULE 7: Market Research (2 HOURS)
MODULE 8: Business Opportunity Analysis (2 HOURS)
MODULE 9: Minimum Viable Product (2 HOURS)
MODULE 10: Validation (2 HOURS)
PHASE II: ONLINE MENTORING (16 HOURS)
PHASE III: SPECIALIZED WORKSHOPS (20 HOURS)
Phase concurrent with mentoring. The topic can be:
- Personal Branding
- Digital skills for entrepreneurship
- Digital Marketing
- Create your own website
- Effective communication
- E-commerce
- Automation / AI
PHASE IV: DEMODAY
Methodology
EOI has developed and implemented a methodology based on practical training and individualized, active attention to each participant.
This methodology combines training sessions and workshops with mentoring sessions to advise the student and their project.
The program's content is designed to convey a global vision of a new way of undertaking entrepreneurship through agile entrepreneurship methodologies.
The Lean Startup methodology, Customer Development, and Agile Development form the basis of the training program. The personalized mentoring phase is designed to allow students to put into practice and deepen the content learned during the workshops, adapting it to their business plan or idea. The selection of specialized workshops is flexible, depending on the interests of each university and each group of entrepreneurs (Personal Branding, Digital Skills for Entrepreneurship, Digital Marketing, Creating Your Own Website, Effective Communication, E-commerce, Automation/AI, etc.).
At the end of the program, a DEMODAY will be held where participants will share the results of their work and experiences through their memoirs/projects.
Certification
A certificate will be awarded to all students who have achieved the required attendance percentages, both at the lecture sessions and the tutorials, and who have completed the final course evaluation, which must achieve a passing grade.
Free training. Program co-financed by the European Social Fund Plus and the Ministry of Industry and Tourism.
Visit the program website to learn all the details and register.
Event theme: Innovation
Entrepreneurship and business innovation primarily in the forestry sector.
Event dates: February to April 2025